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HomeMy WebLinkAboutARC.min.11032004DRAFT ASPEN RECREATION CENTER ARC ADVISORY COMMITTEE Meeting Minutes November 3, 2004 Attendees: Board Members: Barbara Owen. Staff Members: Kulik. Sue Smedstad, Debbie Ware, Laura Kornasiewicz, Tim Anderson, George Pucak, Peter Whitmore, Paul Call to Order Chairperson Pro-Tem Sue Smedstad called the meeting to order with a quorum present. II. Past Meeting Minutes Approval October meeting minutes were approved. II. Updates: Youth Center: Sue Smedstad informed the AC that the painting interruption in the aquatic area of the ARC has interrupted the operations of the Youth Center as well. The interruption has impacted the Youth Center numbers and their revenues. The entire project has been an unsatisfactory experience for the Youth Center. Sue announced that the Youth Center would be adding an addendum to the City's lawsuit against Durrant Architects. The Youth Center is currently operating out of the Aspen Elementary School. Timing SYstem: Staff informed the AC that the timing system is moving forward at this time. Staff expects the timing system as well as the timing display board should all be installed by mid Decemb'er. We Wish to wait until the dust clears from the painting projects, but the support system for the display board is being constructed and the project is moving forward. 300 level cooling: Staff deCided to try the same direction as the timing system. We have been waiting for approval of the structural engineers on the load a condensing unit would cause when sitting on the roof structure. At this time a letter will be sent from MCClure Engineering (the contractor installing the system) to the Structural Engineers stating that if we have not heard from them within an identified deadline, that we will assume that this is safe and continue moving forward. III. Marketing Team: Staff identified that Council had approved the direction of a new marketing team for the Recreation Division. This team will concentrate on marketing, special events, sales, and promotion. This team will have a base salary and bonus incentives for generating revenue. Barbara .and Laura have offered their expertise in developing the job descriptions. In addition it was identified that these individuals need to be given short term goals and long term goals so that successes may be measured. Discussion Items Business Plan: Staff was finalizing the presentation to Council set for November 9th. Staff was seeking direction from the AC as to goals for the FUN pass and ice fees. The AC agreed with staff that affordability and accessibility should be two goals in pricing of Recreational Facilities and programs. The AC also felt that our fees should be comparable to other mountain communities and that the subsidy should be what remains. In other words, as identified in the Business Plan, staff should work on capacity and not necessarily increasing fees. The Committee had recommended earlier in the year that the FUN pass fees increase by 7%. At this time it was identified by staff that a 7% increase in ice fees was $10.00 which users were generally used to. The ice fees will not go into effect until the end of the 2004/05 winter season or April 1, 2005. A motion was made by the AC which recommended modification of 7% on ARC ice and FUN passes. Commencement of such fees should be in accordance and recognition of any existing contracts. Summer Ice Scheduling: Staff identified certain issues with the scheduling of ice this past summer. Many programs scheduled on the ice competed with other youth programs. The AC recommended that drop dead dates for minimum numbers be established to meet minimum revenue goals. In Booking guaranteed ice there should be some commitment. Staffwas recommending a financial commitment so the user has buy in for promoting the activity. The AC recommended that the facilities should be going after revenue and to book more camps and such. Marketing for these programs MUST Begin in January. The Committee adjourned and identified that the next meeting will be on December 1, 2004 beginning at 3pm in the 200 level meeting room.