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HomeMy WebLinkAboutcclc.minutes.12152004 COMMERCIAL CORE & LODGING COMMISSION MINUTES OF DECEMBER 15, 2004 Meeting was called to order by Chairperson, Bill Dinsmoor at 8:30 a.m. Commissioners in attendance: Mark Goodman, Terry Butler. Excused were John Starr, Eric Cohen, Andrew Kole, Mark Breslin and Charles Kennedy. Bill went over the idea of restaurants providing food and demonstrations at the Saturday market. Maggie said we need to promote the park and food demonstrations for 2005. Rob Ittner. President of the Restaurant Association said restaurants do the food demonstrations in order to get more business for the restaurants. Rob said he doesn't understand why the market is where it is. Bill said elite businesses wanted the market far enough way to not interfere with commerce. Restaurants have a complete different idea than retail businesses about the market. Mark Goodman said we didn't hear from everyone on.the mall or those businesses that were in favor of moving the market. Mark asked Rob if selling of food at the market would take away from restaurant businesses. Rob said not for him. He thought about giving out discount food tickets at the market. David Walbert said serving food would take away from his business. If market vendors ate at a booth it would create a situation that he would have less customers coming in for lunch. Rob said restaurants need to make money if they provide food in the park. David Walbert said the other issue is how does one NOT loose money at the market if food were to be sold. Bill brought up the community picnic in Conner Park. For the restaurants, that would be the feature for that day. David Walbert said he would loose 5 of his kitchen people to bring them to the market. Rob said you need to figure out what it costs to start up the selling of food and then figure out what the cost should be for that particular item. COMMERCIAL CORE & LODGING COMMISSION MINUTES OF DECEMBER 15~ 2004 Fob said you need to consider menus, meetings, promotional ideas, labor force, equipment, $1. per linen to decorate the table etc. The cost and energy to set up at the market is quite high. David Walbert said vending food would directly effect the Red Onion's business. David Powers said a lot of people like seeing whom they know on the street during the market. They want food but they want it on the street. Maggie said if we have a grill in the park it might work. Maybe have one person from the restaurant in the park serving food. Rob said the market should move to restaurant row in 2006. Maggie suggested moving the food demonstration to where Seth was and out of the park. There is not enough exposure in the park. Rob said Taste of Aspen was to promote Aspen as a "dining experience". You do not want Aspen to look like a carnival. You need to take into consideration the needs of Aspen and what Aspen should be. How do you want the market to fit in. Terry said every time you add one more employee it costs more money. Rob said he "cautions the market" selling food. It does nothing to Aspen to sell funnel cakes etc. Bill said the efforts to move the market to Galena, Hyman and Cooper would create a business opportunity for restaurants and bring vibrancy to town and shopping. Bill said the CCLC should look at using Mill Street and the other sides of the mall for 2006 Tony Kronberg Asked that the CCLC salk over to the Plaza Park. It is the only place you have a 350 degree to see Aspen. She is trying to promote events there. She did an Easter hunt and a Halloween event. COMMERCIAL CORE & LODGING COMMISSION MINUTES OF DECEMBER 15~ 2004 She would like to do XMAS decorations at that park. Also move the recycle center. Saturday Market Budget 2005 Bill said he met with Don Roth at the MAA to discuss selling tickets at the market. He was enthusiastic. The notion to have students play at the market is very favorable. They can play for six weeks. Students would contact Maggie and the market would provide the tent. We would have 8 weeks free with the music students. Jack said the students are a small number and the sounds carries for only a little distance. From his perspective we need more entertainment. Bill said having a barker for the market was not cost effective. Jack said there is no way you can get the excitement of the popularity of a place without entertainment. Terry also agreed that we need more music for our market. It would be wonderful if we have the music students but it only reaches the first three booths. There is down time when musicians are not playing. Music adds to the ambience of the market. Maggie said students will only play for two hours. Jack said two events are optimal and three are better. Bill said he works with Steve Standerford for some of his gigs. He doesn't feel we get the bang for the buck. David Powers went over what he and Allegheny should get involved with. Appropriate applicants Where market can go Aesthetic guidelines and selling Behavior guidelines If a vendor introduces a new product half way through how should that be judged. Feed back to the market. 3 COMMERCIAL CORE & LODGING COMMISSION MINUTES OF DECEMBER 15~ 2004 Jack said he suggests that we have two artisan's and two food vendors on the committee including Maggie to handle issues and decisions that come up on a regular basis at the market. Marketing Terry said the banner is a good reminder for people driving into town. She feels we should keep the banner and newspaper ads. The CCLC and Jack decided that the new committee of five should determine how the marketing money should be spent. Maggie and someone from the committee will sign and pay the bills every Saturday. The budget was approved. 27,463. Jack said he would have a meeting and let CCLC know who would be chosen to be on the committee. Meeting adjourned at 11:00 a.m. Kathleen J. Strickland, Chief Deputy Clerk COMMERCIAL CORE & LODGING COMMISSION MINUTES OF DECEMBER 15~ 2004 2004: $24,000. 2005: :$27,600. Artists: $15,000. Artist: $17,250. Food: $9,000. Food: $10,350. 15 % increase overall 2004 2005 Manager/Coordinator: Bathroom: $1,800.00 Labor/Food support: hr)48x20=$960. Entertainment: (2) Supplies: etc. Food Officer: ($500. each) Artist Officers ($500. each) Marketing: Misc.: Insurance: Church Total $6,000.00 $10,000. $1,800. (10.50hr)90x20=$1,800. $1,500.00 $960. (12.00 $4,000.00 $4,500. $1,000.00 $500. Ink, paper, tape $1,000.00 $1,000. 2 ~od vendor $1,000. 2 artist vendors $5,000.00 newspaper $1,000.00 $500.00 $400. $22,200. $5,853. $850. $6OO. $400. $27,463. Radio $1,500, $2,000; $2,353., 10,000 9x4 postcard plusfuil design by Real- time marketing = $5,853. Mirror for stage, $300.00, 3 tent, $550. 5